a completely new kind of foodservice broker

Learn About Us

Rooted Food Sales seamlessly combines the traditional roles of a broker with an internal sales team.

Our Channels

We serve as a conduit between natural food brands and food operators, strategically placing products across primary and secondary distribution channels.

College & Universities
Business & Industry
Convenience
Grocery Prepared Foods
QSR
Concessions
Military
Healthy Vending
Travel
Healthcare
Restaurants
Athletics

Some of the distributors that we work with

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Our Services

Through our deep industry relationships with key operators and distributors, we help brands get placement to propel growth and sales.

Work with us

Foodservice Go To Market Strategy

Help define and create your brands Foodservice strategy, including identifying the key categories to pursue.

Distributor Contract Negotiation

Partner with Foodservice distributors and operators to negotiate effective contracts to maximize ROI.

Distributor and Operator Management

The Rooted team will work with the distributors via trade shows, sales meetings as well as working with key distributor reps.

Increase Market Visibility

We work to foster brand expansion across the market, continuously widening your customer base and enhancing your brand.

Reporting

We keep brands informed by sending activity reports and having standing calls.

Our Happy Customers

Let's talk

We offer brands a remarkably efficient solution that combines the traditional role of the broker with the role of an internal sales team.

“Matt and Rooted Food Sales are diamonds in the rough. They are the only salespeople in Foodservice I have ever met that know how to hustle.”

- Abraham KamarckCEO & Founder True Made Foods

“The Rooted team has been great to work with right from the start. They are a highly motivated professional sales organization that operates as part of your internal brand team.

The individuals at Rooted bring a ton of experience and knowledge in Food Service and alternative channels that start up natural brands don’t possess”

- Bobby RomanoDirector Of Sales

“Matt and Rooted Food Sales truly feel like an internal part of our team.Any company looking to pioneer or grow their Foodservice business would be in great hands with Rooted!”

- Yvette BorrackVP of Sales at Sweet Loren’s

“Matt’s follow through is impeccable and he always has come through with any commitment made to myself or my clients. I am proud to work with Matt and Rooted.”

- Erin MercolinoVP of Chain and Specialty Sales

Interested in working with us?

Get in touch

Contact Us

matt@rootedfoodsales.com

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Rooted Food Sales

a completely new kind of foodservice broker. By combining the traditional role of the broker with the role of an internal sales team, Rooted offers brands a remarkably efficient solution that accomplishes the best of both worlds.

A completely new kind of foodservice broker·

A completely new kind of foodservice broker·

A completely new kind of foodservice broker·

A completely new kind of foodservice broker·

A completely new kind of foodservice broker·