The Team

Matt has worked as Director of Foodservice Sales for two startups, Farmwise (acquired by B&G Foods) and Buen Sabor, helping both to turn Foodservice from scratch into strong businesses in under a year. He deepened his understanding of the industry by spearheading Foodservice sales for PGI, a 50-million-dollar company. Matt has done extensive work with most of the industry’s major distributors and management companies, and he has sales experience in nearly every Foodservice category, specializing in College & University, Business & Industry, Healthcare & Convenience.

As Director of Sales for CPG startup Balance the Superfood Shot, Kristi strategically built relationships, sales, and distribution to grow them to becoming a national brand and helped them win the Whole Foods Market Supplier of the Year award.

Kristi lives in Kansas City, MO and enjoys rock climbing, traveling, creating unique recipes and craft cocktails, and hiking new trails with her husband and kids.

Lynne is a people and product connector with over 35 years of foodservice sales experience, spanning both large CPG giants like General Mills and Ocean Spray Cranberries, as well as nimble, entrepreneurial brands such as Monsoon Kitchens. A fierce advocate for female empowerment, Lynne is a founding board member of the Foodservice Women’s Alliance, where she champions the advancement of women across the industry. When she’s not building relationships or driving results, you’ll find her cruising the beach in her vintage red 1979 Jeep CJ7 with her best pal Lilly, traveling the world and savoring fabulous moments at home with her girlfriends and Australian wingman Adrian.

Britt has 10+ years experience working in the CPG industry. She has worked with both startup CPG brands, and well-known brands in sales and field marketing. Most recently she worked for a large national brokerage as an Account Manager and Client Partnership Manager in the West.

Britt lives in the Bay Area with her husband Nick, Cavalier King Charles Teddy and 3 cats. She enjoys cruising along the California coast looking for uncrowded point breaks where she can take her custom 9'3" Ashley Lloyd surfboard out. She also enjoys playing volleyball, swimming, holistic cooking, and volunteering with surf therapy programs.

Andrea brings over a decade of sales experience, with a passion for food that began early while helping in her family's concession trailer business. From corn dogs to plant-based shrimp, she’s worked with diverse products and brands, building strong relationships and delivering comprehensive solutions. Originally from Cleveland, Ohio, Andrea now proudly calls Jacksonville, Florida home (DUUUVAL!). A devoted fan of the Cavaliers, Guardians, and Jaguars, she’s often cheering on her favorite teams, despite their ups and downs. When not following sports, Andrea enjoys traveling in her RV with her husband and their seven pets, exploring new destinations, discovering exciting hiking spots, and seeking out delicious food adventures.

Lindsay brings 4+ years of experience in the CPG industry, with a specialized focus on beverages. She started her career with Southern Glazers Wine & Spirits and her most recent role was as a Divisional Sales Manager at Super Coffee, where she played a crucial role in developing and executing sales strategies.

Lindsay is based in Chicago, a city she loves for its vibrant energy and diverse opportunities. Outside of her professional life, Lindsay is passionate about spending quality time with her family and friends, exploring new destinations, and staying active through fitness.

Five years distributor experience as a top sales rep at Sysco and Core Mark.

Unlocked new distribution and secured national account business for dozens of
brands while at TCM for 5+ years.

Chris lives in Coventry CT and enjoys playing golf, fishing, camping, going for
walks at the park and throwing the ball around with his kids.

Kristina graduated from the French Culinary Institute in 2012 and started her career in the Food & Beverage industry as a Private Chef, creating unique dining experiences. In 2016, she shifted her passion toward specialty sales, where she found a new way to connect people with great food. Now, as the Director of Sales for Texas and Southwest at Rooted Food Sales, she is focused on building strong partnerships and bringing high-quality, all-natural foods to the market. She loves the challenge of finding the right solutions for both clients and consumers, and she thrives on the relationships that make this industry so rewarding. Outside of work, she loves to run, read, and spend time with her husband and three daughters.

With over three decades of experience in the foodservice industry, Shawn has dedicated the last 19 years to sales. Throughout his career, he has excelled in various roles including DSR, DSM, Multi Unit Sales, and Regional Sales Manager with broadline distributors. Shawn's expertise has been instrumental in launching products for new brands, making significant contributions to the industry's growth and innovation, along with his passion for the culinary industry. He lives in Beaverton, OR and enjoys golf, motorcycle rides on his cruiser, and is an avid football fan. He also loves entertaining, spending time with his wife and daughters and being the family comedian.

Always naturally organized, Clarissa developed a particular love for spreadsheets while working in Order Processing with an Outdoor Gear retail business. For the past 5 years, she has built and managed organizational and sales systems for a number of small businesses on both the West and East coast.

Clarissa lives in New York City and enjoys performing, hiking, cooking, producing videos with her husband and cuddles with her furbaby, Luna.