Kristina Cumpston brings a unique blend of culinary expertise and foodservice sales experience, with a background rooted in both the kitchen and the field. Her hands-on culinary experience gives her a strong understanding of back-of-house operations, allowing her to connect authentically with chefs and translate products into real menu applications.

At Rooted, Kristina leads brand expansion across Texas and Arizona, partnering with regional chains, emerging concepts, and key distributors to drive growth. She combines her culinary perspective with a relationship-driven sales approach to identify opportunities, support operators, and deliver results for brand partners in a highly competitive market.

She works with key operators such as True Food Kitchen, P.F. Changs, Juiceland, Smoothie King, and La La Land.

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